Pierce Fulton giving advices for upcoming producers

par Alexandre Tremblay, le 10 août 2016 | EDM

Last Friday we had a chance to sit up with Pierce Fulton at Ilesoniq in Montreal to talk about the current state of EDM and he gave up some amazing tips for you guys who are starting as producers


Your track Kuaga was such a huge hit! How did you make this happen?


It was really random. I was just making music one day and actually the main element, the lead, was actually an accident. I turned on a arpeggiator and it created this weird stutter effect and I thought it was kinda cool! So yeah, pure accident.


How do find inspiration to make new chords progression?


It’s tough! I just try to work whenever I can. And whether it’s simple ideas, or ones that have been going for a really long time. Really any creative moment counts. Sadly, you can’t just sit around and wait for it, you have to keep trying and just keep working, just like a normal job.


What is the ratio of tracks you made vs. the ones you actually got to release?


Probably 10-15%. I have thousands of ideas. They might be good, but you just have to totally develop them. And I have full songs that are just standing around, because it just doesn’t feel right. You can put out a lot of music,  but most of the time a lot of them aren’t gonna get heard. So it’s honestly smarter to just put a lot of energy into a few really good ones.


Is there tracks that you have finished years later after your started them?


Yes, actually. One of my last singles called Losing You I finished earlier this year, but I started it probably 2-3 years ago. I thought I was down with it at one point, and I’m actually glad I held off on it, cause I ended up changing a few little things that made it a lot better. Sometimes you just gotta let them sit around, and come back to it with some new years.


If you have a track you really love, but all the labels you tried to get it signed to decline it, what should you do? Should you wait?


Actually, I have a very good example of that. I have this song called In Reality, that I put out like a year or two ago and it was sort of my follow-up to Kuaga, at least I thought so. And I sent it to a bunch of labels and they were kinda like « Ahh yeahh… it’s alright. », so I was like « whatever », then I just put it out for free and I was like « let’s see what happens » and it turned out pretty well actually. A lot of people liked it, and sometimes putting it on the Internet for free is the best solution. It can also go unheard, which kinda sucks. It’s very risky, but sometimes it’s worth it


So, when you start and you have a tiny following, should you release it for free anyway?


I think so! I mean, obviously you should be going for labels. It’s smart, cause you can get a bigger audience, but I think constantly putting out music when you are starting out is a really good thing, cause you never know who’s gonna hear it. Like I got my start because I just put stuff on the Internet, and a few people heard it and then started contact me, and I did sent stuff to labels, but they never really got back to me. So I think it’s better to try to work with labels, but don’t always depend on them, because sometimes they’ll just never reply and the song just sit around forever. So it’s better to just get it out there and see what happens.


But what if by releasing it alone it only get like one hundred listening. Is it a problem?


I mean, it depends on what you are aiming for. It obviously sucks when it goes unheard, but there’s not much you can do, besides try to push it in the best way possible. Contact blogs, or playlist people and stuff like that. It’s just a sad reality of how you gotta grow. Like I went through it all. I put up songs that got like a thousand play and I was like « Oh well », and then to the next one. You just gonna keep trying and working harder.


What do you think is the most important quality to have to succeed in EDM?


I think having something to offer, like a specific sound that isn’t really someone else’s. There’s just people that just have really simple and well-written songs and that does well. And there’s other people that have like unique qualities, like if you think of Kill The Noise. He has really distinct bass sounds, and Audien has really distinct chord sound. If you have your thing, that’s what really help stand out from works of other people. It’s obviously easier said than done. It’s really hard to have your own thing, but really that should be your goal if you try to enter in the industry.


To finish, what advice you wish somebody would have told you when you started?


I wish someone told me that once it starts takeoff, you have to really keep working hard. Like when I started, when I was 19, and I sort of kinda treated it like a fun hobby. And I just didn’t took it seriously enough, cause you just have to like work all the time, to deliver as much as possible. So I kinda wish I had focused on this earlier on, cause you never know what can happens.


Credit @Pierre Bourgault for the picture